Oreo
Twist. Lick. Dunk.
The ritual of eating an Oreo cookie was stronger than ever. But what was missing was the magic. The brand known for bringing out the kid in all of us was now a rational adult. We brought back the wonder and injected the brand once again with fun. From the USA to Russia to China and back. It’s a cookie, after all. That’s Wonderfilled.
Role: CCO